Meet The Team

Having been both a practitioner and lecturer in the creative and design field, Shang brings invaluable branding expertise in the Asia Pacific (Singapore, Malaysia, Thailand and Japan) and has worked extensively with consumer insights and innovation for businesses large and small for the last 25+ years. She previously headed a team for the government of Singapore to plan and strategise, implement programmes and projects that encourage enterprises to adopt Design Thinking strategies for business growth and innovation across Brand Touchpoints. Shang is very familiar with branding strategies for any given industry and has supervised countless projects and conducted consultancies in addition to teaching.

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Shang is known as the Chief Ethics Officer amongst colleagues and clients due to her passion for creativity, drive for top-notch work ethics as well as the way she infuses work with her contagious energy.

A confident and highly organised professional with experience in leveraging consultative strategies that build relationships across any given target market within FMCG industries, Ananya is meticulous in his approach to data collection and presentation with deep knowledge of marketing campaign development and implementation. His expertise spans across multi-channel marketing strategies including online and traditional platforms which provide a holistic approach to exploring all avenues in the pursuit to grow the existing customer base and attract new market segments.

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Ananya is appointed as the Chief Fun Officer for his ability to turn any bleak situation into a fun-loving opportunity whilst always being able to weigh in on any fact or fiction based topic of conversation.